** Xerox PARC** -  Xerox Corporation's Palo Alto Research Center - 1970s think tank for technology ideas and innovation

**References:**

Xerox PARC Photos of famous geeks 1970s
http://www.computerhistory.org/revolution/input-output/14/348

Adele Goldberg at Xerox PARC
http://www.computerhistory.org/revolution/input-output/14/348/1863

Initially, Goldberg refused to give Steve Jobs and his engineers a Smalltalk demonstration, suspecting that Apple would appropriate the technology. Xerox management overruled her. 

**Geek History Pages:**